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These three design trends will help you come up with some great ideas during one of the coldest seasons of the year.

3 Essential Design Trends, February 2024.

In 2024, web design will be hotter than ever. From the cool animations on the homepage, to the intricate designs, to the cool curved line, there are a lot of trends to get excited about.

Here’s what’s trending in design this month:

1. Extravagant Intro Animations

While it would be tough to make the case for a true loading animation – it’s often a clue that a site is heavy or loads slowly – designers are creating extravagant intro animations that are engaging and help draw you into the design.

These are different from the traditional loaders because most of these animations happen while there’s active content on screen as well, such as a link to follow or other content. These aren’t little spinners that you can watch while you wait.

This trend is also fun because these intro animations can be detailed and are often part of an animated content plan. This style has an almost whimsical feel to it, and is almost asking you to interact.

PrandIt starts off with a quick animation that transforms into an amusing cartoon character. It then animates in multiple colors and shapes. The final version is a variation of the original bas graphic. It’s fun, creative and makes you want to keep scrolling.


Mattia Cuttini’s portfolio designIt opens with lots of whitespace with a direct call-to-action and a fun video player and animated arrow. But don’t worry, you won’t get stuck with this intro animation if you delay too long; it moves to a second animated version of the homepage with small elements that lead to portfolio items.

Mattia Cuttini

Sourcescrub takes a totally different approach with a more traditional homepage configuration – text elements on the left and an animated image on the right. The image has a kaleidoscope-like quality to it. You could stare at it for hours and never get bored.


2. Intricate Design Elements

Fine lines, detailed illustrations, and photos or maps with lots of information are some of the key visuals you’ll find with this design trend. These intricate design elements are very detailed, so there is a great deal to look at.

Uniqueness is what makes a design style like this work. No matter what design choice you make when it comes to something intricate, it’s often a design that 100% belongs to you.

This level of detail can speak to your brand, personality or create an authentic and interesting way to connect to users.

Orte der Bonner RepublikA super-detailed photo is paired up with a map that’s almost as detailed. It’s done in a style that’s almost brutalist. The simplicity of the black and white color scheme combined with the complexity of map makes for a stunning design.

Orte der Bonner Republik

Concept CapersThe second example is almost the opposite of the first, with brightly colored illustrations on a game card. The animated cards help you purchase a card game that features the images on screen. The intricate detailing with each of these illustrations – individually and collectively – make this a fascinating website design but also make for a lovely card deck.

Concept Capers

Guillaume CazesUses a portrait sketch as the main page of his portfolio website. The merging of a robot and a face in black and white shows incredibly detailed work.

Guillaume Cazes

3. Curved Lines

This is another fun website design trend which uses simple geometry in order to add visual interest to projects. In this trend, curved line are used either in the foreground or background to facilitate visual comprehension of the content.

These lines can be of different sizes, shapes, and configurations. Curves are the only thing that is common.

For maximum impact, ensure that your curves are serving a purpose. Do they make it easier to track the eye? They match your brand’s colors or style. Do they provide a visual element that may be missing in the design?

UnganishaUses curved lines and colour to add something to an otherwise too neutral, uninteresting image. The curved lines are similar in width to the headline typeface and help bring the elements together.


Stella GrizontUses a bright yellow line to add a little extra to her design. The bright yellow accent color injects a little fun into the otherwise monochromatic blue and white color scheme.

Stella Grizont

Catalyst Clinical ResearchThe curved lines are almost hidden behind two text boxes in the form of cards, but their placement and color add depth to a flat homepage design. The curves are elements that are pulled from the smaller icons on the cards and navigation. This helps to pull all the parts of the design.



Which one of these trends are you most interested in? How will you use some of these elements in your business?

Remember that you can start small, and add on existing website designs using some of these techniques in order to refresh current content. This will avoid a complete site redesign. Good luck and have fun!

Carrie Cousins

Carrie Cousins has more than ten years of experience as a freelance writer, with expertise in writing for print and web publications, design, and editing. Carrie is on Twitter @carriecousins.

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